Brand Identity of ModernLingerie.com

Launch date: January 21, 2005

ModernLingerie.com is an Internet shop for women where they would find anything in order to be well-dressed and feel taken-care-of.

This is why the company’s style has such a ladylike color spectrum (red, pink and white) and a very unusual and eye-catching Tierra Blanca font.

The corporate style includes the following:

Logo, which in fact is the abbreviation of the company name.

Personal business card

There are 2 options for business cards. A business card with white background would be more suitable for men, whereas no woman would ever reject an idea of having a red business card.

Company letterhead and envelope

We have already begun developing corporate packages and designing wrapping paper for the goods.

The shop is about to open this month.

Project Team

Ideologist, Art Director and Project Manager
Sergey Kapustin

Designer
Andrey Egorov


Font Designer
Alehandro Pol